advance strategic & creative marketing is the trading name of Mike Woodcock.
Following nearly 20 years based in London and working in senior marketing as well as project management roles in Kent, Essex, China, Taiwan and the Philippines I have now returned to live and work in my home town of Harrogate, North Yorkshire.
Working in partnership with, and as an extension of the clients team, I am focused on strategy, design, development, promotion and support.
advance offers a complete web and digital media service which includes responsive website design, strategy and consulting, copywriting, eCommerce solutions, branding, pay per click (PPC), search engine optimisation (SEO) and analytics.
Additionally, advance offers social media management, graphic design, photography, photo editing, video post production as well as strategic marketing support.
The advance Harrogate marketing consultancy works with organisations from start-ups to those which are well established and operates face to face or remotely.
Sector expertise and experience includes, but is not limited to, manufacturing, contracting, not-for-profit as well as travel and tourism.
advance recognises that your reputation rests not only on the products or services you provide but on how people perceive you; first impressions matter!
CONTACT ADVANCE TO DISCUSS YOUR NEXT PROJECT
“I contracted advance strategic & creative marketing (Mike Woodcock) to assist me in the launch of my new resort.
The work involved the development and implementation of our marketing strategy, logo design, set up and configuration of staff email accounts, design and development of our responsive website (including SEO and PPC campaign), social media management, blog design and posting, creation of TripAdvisor profile with strategy to maximise ranking, set up of email marketing system, business stationery design, billboard design, photography and photo processing, production of a short promotional video, working with luxury travel blogs to promote Panja Resort, restaurant menu design as well as setup plus configuration of accommodation and restaurant booking systems.
Additionally, Mike created OTA profiles and maximised our ranking on booking.com, Expedia, Agoda, Asia Travel, Traveloka and TravelBook as well as drafting our direct booking terms and conditions and training our customer facing staff.
All of this work was undertaken to the very highest standard and for a modest cost. This work has yielded high occupancy levels in the very competitive market in which we operate.
On a personal note, I would like to add that Mike is a very hard working, supportive and personable guy to work with.”
Wayne's cup - not-for-profit café & life skills centre
“Wayne’s cup is a not-for-profit café and life skills centre which is dedicated to the development of adults with special needs. We asked advance strategic & creative marketing to undertake all of our marketing which to date has included offering strategic support and advice, development of our identity, design and SEO for our responsive website, social media management, design of all printed materials, photo editing and development of promotions. advance has done some great work for us and we see Mike as an extension of our own team.”
Mark Parker/Shelley Daffu
Owners, Wayne's cup
Blessie's Bed & Breakfast
“We are a new bed and breakfast and we asked advance strategic & creative marketing to design and construct our website and undertake the SEO. Additionally, advance also undertook all the social media management for us. I would certainly recommend Mike to any business looking to have a new custom built responsive website.”
Owner, Blessie’s Bed & Breakfast